Double up with Denim

Double Denim.

Pretty much a fan. Ever since I bought my denim jacket, I'm in love!

I have yet to pair my denims together. Even just sitting in my lecture yesterday I could count over 20 sat in some sort of denim. Jackets were the big favourite amongst everyone.

I love this combo. Would I wear it? I very much doubt it. But I do really like it. The jackets especially.

Busyy Bee!

Recently I have definitely been a combination of a busy bee and opposite to that tres lazy. Definitely not impressed with my lack of loyalty to blogging. However I am back and getting back into it. Omg this will only have been the second blog post of April. Not impressed.

Moving on from Topman we have been assigned a new project with a brand called Jonathan Aston. Honestly, I'm not so overly impressed with them. There website is lacking any personality and brand identity, with particular reference to their website!!

Anyway.. it is our job as FMB students to generate brand awareness whilst maintaining a presence with an older consumer as well as targeting a new younger consumer. I really need to get enthusiastic about this one. Hmmmm.

Back-Packing Craze

So slouchy, rugged back packs becoming a big trend. I have seen the trend grow, with one particular girly on the course wearing hers regularly. Not sure if its my type! But I think she pulls it off well.

Missoni.. join the craze. Followed with Louis Vuitton and their renowned print.